PromoKitchen

PK #14 – Social, 2012

Posted on April 22, 2012 by Bobby Lehew

We’re interrupting our series ‘Tech Meets Promo’ by discussing social media, social selling and what this means to us today. During this weeks discussion, we make an unplanned call to Nathan Bailey with Ideation, a successful distributor in Portland, OR and discuss issues relates to social, including: What we are doing now, different from when we first began using social…

PK #2 – SWAG: What’s in a Name?

Posted on December 8, 2011 by Bobby Lehew

This week’s episode features Brad White, Mark Graham and Bobby Lehew discussing the use of the term ‘SWAG’ and, more importantly, what this term means to the markets we serve and the impact of this term on our industry at large. Discussed in this episode: Four-Letter Words from Kyle Richardson of Promo Marketing featured on Connections, the blog of Paul…

Write for PromoKitchen

Posted on December 3, 2011 by Bobby Lehew

PromoKitchen is a site that relies on the wisdom, insight and experience of its community to create exceptional content. If you have a topic you want to write, a video you want to share or if you want to participate in the podcast, please read our editorial guidelines below and then fill out our submission form and we’ll be in…

For the Guy in the Front Row

Posted on October 23, 2011 by Tonia Allen Gould

The Advertising Specialty Institute (ASI), the largest media and marketing organization serving the promotional products industry, invited me to speak at their shows last year on “Building Killer Campaigns.” Sometime soon, I’ll write about the preparation involved in public speaking and about my journey to my first hour-long speaking engagement. (Leading up to this point, I had only served on…