Technology - PromoKitchen

3D Printing Will Change the Promotional Products Industry Forever

Posted on January 8, 2013 by Promo Kitchen

If you’ve followed me for any length of time, you’ve likely seen evidence of my love for all things Star Trek (especially The Next Generation for you Trekkies who are interested). One of my favorite gizmos from Star Trek is the replicator. In the far future, this could be an amazing tool for the promotional products industry, as shown in…

The Tools I Use: Jeffrey Geiger

Posted on December 12, 2012 by Promo Kitchen

Jeffrey Geiger is the marketing technology manager at Geiger. He can be reached at jgeiger@geiger.com. My love for technology began when I was given a computer as a child, and it began to turn into a career when I ran a web design company in high school. From there, I made it official by studying computer science at Clemson…

Kill, Kill, Kill The Catalog

Posted on June 18, 2012 by PromoKitchen Contributing Editor

Mitch Mounger is CEO of Bellevue, Washington-based Sunrise Identity, a Top-50 distributor, member of QCA’s Distributor Advocacy Council and recipient of the Family Business of the Year and Best Place to Work awards by Counselor Magazine. People always ask me, “What’s the next big thing in promotional marketing?” That’s the million-dollar question, right? If I knew the answer, I’d be the smartest…

Getting Your Head–And Your Data–Into The Cloud

Posted on May 30, 2012 by PromoKitchen Contributing Editor

This post was written by Guest Contributor Dale Denham, CIO of Geiger and self described business geek. The hype is in full force around Google Drive. While some of it is deserved, the biggest benefit of Google Drive is bringing your attention to the value of the service provided by existing competitors. Google Drive is 5 Gigabytes of free storage in…

You’re Not Who You SAY You Are, You’re Who You ARE

Posted on May 21, 2012 by Roger Burnett

Hey, Facebook, your future started on Friday, when, on the brink of the business world stopping to watch your massive money-grab disguised as an IPO, that often-crumbly but currently OK pillar of the old economy, General Motors, announced to the world that it was pulling its $10 million advertising budget from your coffers. It would have been my extreme…

Pinterest Is Made For The Promo Products Industry. If…

Posted on March 7, 2012 by Lisa Horn

Source: adrianalopezblog.com via Lisa on Pinterest Unless you’re Rip Van Winkle and have slept through the last 20+ weeks since Time magazine named this site to its 50 Best Websites of 2011, you’ve at least heard of Pinterest—the online pinboard-style social photo sharing website. I love, Love, LOVE Pinterest. And while I’m currently only using it for personal pinboards (you…

7 Reasons I Love HootSuite (And Why You Should, Too)

Posted on February 15, 2012 by Lisa Horn

Having a presence on the Big 3 social networks—Facebook, Twitter and LinkedIn—is essential in today’s business world. If you’re like most people, you probably have profiles on each, but you end up spending time on one more than the others. That’s natural; how you consume content is personal preference. Facebook tends to offer more personal content with a splash of…

What’s Next For Online Commerce: Sales Guided By Human Accommodation

Posted on January 19, 2012 by Mark Graham

There has been a lot of talk about what’s next for online commerce. Rightly so, many people speak of the power of social selling as we live in an era where friends’ recommendations are paramount. However, I think this is only part of the story. Industry giants like Apple have shown us that the key to success in online commerce…

Laughing Panda, Eating Websites

Posted on December 20, 2011 by David Verchere

In my last post I talked about how a Panda just ate your website. In this post I’m going to talk about how Panda not only ate your website but he ripped it up into little pieces and laughed as he did it! Before 2008, Google was robots and computers. Like good little robots they looked for keywords, meta-information, tags,…

There’s An App for That!

Posted on November 13, 2011 by Bryony Zasman

Looking for a way to improve customer service, reduce time to market and gain a competitive advantage? There’s an app for that! A few years ago people had to carry a laptop around to be productive outside of the office. With the rise in popularity of SmartPhones and tablets this is no longer the case, however, many people are unsure…