Promo Kitchen, Author at PromoKitchen

It’s A PromoKitchen Party – Texas Style!

Posted on January 31, 2013 by Promo Kitchen

It’s a PromoKitchen Party – Texas Style! Hop in a cab with a few of your friends and mosey on over to the Hard Rock Cafe on February 6th. We’ll be there from 5:30 – 7:30 pm. This is your chance to catch up with old friends, meet some new people and chat about ways we can shake up…

Pork Chops And Promos: Debating Supplier ‘Referral Fees’

Posted on January 17, 2013 by Promo Kitchen

Robert Fiveash is co-president of Brand Fuel. As distributor and supplier principals and leaders, we are always on the lookout for successful salespeople. In many cases, either by necessity or strategy, we pluck fresh-faced newbies from outside the promotional products space and spend time and treasure training them to become professionals in the industry. It’s a bit unsettling when they…

3D Printing Will Change the Promotional Products Industry Forever

Posted on January 8, 2013 by Promo Kitchen

If you’ve followed me for any length of time, you’ve likely seen evidence of my love for all things Star Trek (especially The Next Generation for you Trekkies who are interested). One of my favorite gizmos from Star Trek is the replicator. In the far future, this could be an amazing tool for the promotional products industry, as shown in…

The Long Tail of a New Leadership

Posted on January 2, 2013 by Promo Kitchen

There is rare agreement among leadership gurus such as John Kotter, Seth Godin and Tom Peters. Leadership is going through dramatic change. We don’t need to look far to see why. Change is happening faster and faster, more and more. Author of Leading Change John Kotter explains in Accelerate (HBR November 2012): Perhaps the greatest challenge business leaders face today…

Leadership By Example

Posted on December 31, 2012 by Promo Kitchen

Marsha Londe is the CEO of Tango Partners. Contact Marsha via email or phone, 404-846-1900. Leadership: It’s one of those venerable qualities that’s hard to explain. Ask 10 people to define it, and you’ll get 10 different explanations. But one thing is true about leadership: you know it when you see it. Janelle Nevins of Nevins Marketing Summit Group died…

ASI Orlando Party – At Opa!

Posted on December 28, 2012 by Promo Kitchen

If you are interested in the crossroads between sharing ideas about the industry and social, you are invited to meet with like-minded practitioners and have some fun! Belly Dancers, drink specials and promo camaraderie at Opa! This is an open event. So bring a friend. Or three. Join for dinner after if you don’t mind someone dancing on your table. YOU…

The Promotional Products Industry Must EARN The Right To Be Considered A Value-Added Advertising Medium

Posted on December 27, 2012 by Promo Kitchen

Jennifer Roney is marketing manager at Accolade Promotion Group (APG), where she also writes for the APG Blog www.apgsharebook.com. The promotional products industry, from both the supplier and distributor sides, hangs its hat on the fact that the low cost-per-impression and relatively high brand recall rate of decorated merchandise make our advertising medium worthy of the investment of valuable…

Leadership Is Personal

Posted on December 19, 2012 by Promo Kitchen

The following article was written by Cindy Jorgenson, MAS. Cindy has 15 years of industry experience beginning as an assistant, becoming a top sales producer and is currently the vice president -national sales manager for Brown & Bigelow. During her years she has achieved great sales success winning multiple sales and industry awards. When the editors of PromoKitchen asked me…

The Tools I Use: Jeffrey Geiger

Posted on December 12, 2012 by Promo Kitchen

Jeffrey Geiger is the marketing technology manager at Geiger. He can be reached at jgeiger@geiger.com. My love for technology began when I was given a computer as a child, and it began to turn into a career when I ran a web design company in high school. From there, I made it official by studying computer science at Clemson…

Happy 1st Birthday PromoKitchen – Infographic

Posted on December 4, 2012 by Promo Kitchen

Happy 1st Birthday, PromoKitchen! Thanks for your support and make sure you join us for another great year ahead! ~ Your PromoKitchen Chefs