PromoKitchen

Being Afraid

Posted on January 31, 2012 by Lon McGowan

Many of you know that this month marks iClick’s ten year anniversary. I started iClick on Dec 31, 2001 in my Seattle apartment with 14 credit cards, a computer connected to dial-up, and a half-baked idea to import digital cameras. I could use this opportunity to reminisce but I did that already at our holiday party. I could tell you about…

Cash is Still King – and Hard to Resist

Posted on October 23, 2011 by Lon McGowan

As a follow-up to my last post on incentives, let’s talk about cold, hard cash. Legal tender. The Benjamins. Real money, nothing virtual. The kind you measure by sheer bulk. Here’s my theory: If I add a $100 bonus to your paycheck this week or give you $100 cash, what’s the difference? First, the cash is instant. The minute you…