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PK #37: Heidi Thorne, Thorne Communications

Heidi Thorne of Thorne Commnunications and Promo With Purpose Today joins us on the PromoKitchen Podcast to discuss the hybrid model of her agency minded distributorship. Heidi is the author of SWAG: How to Choose and Use Promotional Products for Marketing Your Business as well as several other books related to business communications and promotional purchasing (you can visit Heidi’s…

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PK #36: Trevor Gnesin

Trevor Gnesin, CEO of industry supplier LogoMark and President of retail watch company Jorg Gray, joins us on our 36th episode of the PK Podcast. A man familiar with risk, Trevor discusses how the industry evolved into the giant it is today and what we can do to help ensure the success of our profession for the future. Optimist, realist…

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PK #35: Mark Graham, commonsku

For a year, I’ve hounded Mark Graham for an interview, he frequently demurred, citing a possible “conflict of interest”. But, as with all the chefs in the PromoKitchen, Mark is involved in a successful business and if he were not involved in PromoKitchen, he would most certainly find himself interviewed on the program as a guest, particularly since he has…

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PK #31 – Dave Regan, Vernon Company

Dave Regan with the Vernon Company joins us in this episode to discuss how a one-hundred and ten year old brand is navigating, surviving and thriving in a business climate filled with radical change. Dave’s leadership and experience puts him in an excellent position to advise us on what it takes to make it in this industry, tune in for…

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PK #30 – SwervePoint’s Jamie Mair

Jamie Mair with SwervePoint joins us in this episode to discuss the very difficult work of developing a unique, successful distributorship in an age of commoditization. Leading by example, Jamie helps us understand our part in our clients’ worlds and helps us appreciate the distinction promotional branding makes in our markets. Jamie’s advice for new and experienced distributors is richly…

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PK #29 – Bruce Perryman, Embroidery Unlimited

Bruce Perryman of Embroidery Unlimited joins us to discuss the changing decoration world and the new app they were inspired to build after reading the book The Age of the Platform. Always insightful with a keen interest in technology, Bruce enlightens us, both by example and by encouragement, to stay in tune with modern changes to enhance your business. The…

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PK #28 – Mitch Mounger, Sunrise Identity

Mitch Mounger, the erudite and candid CEO of Sunrise Identity, a very successful distributor located in Washington, joins us to discuss some of the secrets behind their success, including their open book management philosophy and getting services ahead of product in the selling cycle. Among other topics, (including best sales types and answering our ’10 questions about Mitch’), he also…

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PK #27 – Popcast: The Incomparable Kamran Popkin

Seth Godin once wrote that “Small is the new big only when the person running the small thinks big”. Kamran Popkin is a big thinker. Sightly irreverent, with a bold humor and a disruptive business model, Kamran is refreshingly direct with us about how many people in our industry are doing it completely wrong and, most importantly, introduces us to…

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PK #26 – American Dragon with Michael Woody

Can American factories compete with Chinese made manufacturers in the promotional products space? If so, how? In this episode Michael Woody provides some fascinating insight into how North American companies can out perform China and build thriving businesses competing against Chinese made goods. Join us for an instructive lesson on safety concerns, jobs, and more from one of the legendary…

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tools

The Tools I Use: New Series

We’re kicking off a new series in our productivity category on PromoKitchen, inspired by the uber-popular site, The Setup. This series is designed to help our community discover and share new tools to build their businesses and enhance their personal lives. We welcome members of our community to participate in this column. If you would like to submit a post,…

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