PromoKitchen Contributing Editor, Author at PromoKitchen

PromoKitchen Podcast #87 – Dale Denham

Posted on October 20, 2015 by PromoKitchen Contributing Editor

Today’s guest is well known for his technical savvy, social media wit and outsized ambition. He is also someone who has made enormous waves in the promotional products industry for over 20 years. Joining Mark Graham and first time as a podcast host Bill Petrie, is Geiger CIO Dale Denham. Dale is responsible for all ecommerce and IT functions at…

The Sky Is Falling!

Posted on October 13, 2015 by PromoKitchen Contributing Editor

The following article was written my PromoKitchen Chef Marshall Atkinson, COO of Visual Impressions in Milwaukee, WI. He writes a blog and publishes posts weekly. Check it our here. The Sky is Falling! Chicken Little is on line one, and he’s none too pleased right now. That order you did for him got messed up along the way somewhere, and…

PromoKitchen Podcast #86 – Bill Petrie | Brandivate

Posted on October 8, 2015 by PromoKitchen Contributing Editor

In today’s episode, Mark Graham of commonsku and Danny Rosin of Brand Fuel get the chance to interview one of the industry’s most familiar names, Bill Petrie. Whether you subscribe to his riveting blog at brandivatemarketing.com or follow his pursuits on social media, Bill has truly made a dent in the industry. Bill has over 15 years working in executive…

Salt & Pepper #9 – S&P Light. Same great flavor, fewer calories!

Posted on October 7, 2015 by PromoKitchen Contributing Editor

Welcome to Salt & Pepper! Salt & Pepper is basically the PromoKitchen equivalent of debate team. The purpose of this monthly article is to open up discussion and conversation on different challenges facing the Promotional Products Industry. In this edition of Salt & Pepper, Chef Kirby Hasseman and industry veteran Bill Petrie lighten things up a bit. NOTE: Salt &…

Successful Promotions Begin With One Letter. . . U

Posted on October 1, 2015 by PromoKitchen Contributing Editor

The following post was written by Monica Simpson. Monica consults for companies looking to give the best swag that represents their brand or product. In addition to writing about best practice, she visits expos, collects freebies, and blogs about who did it best. Her blog can be found at http://giveawayconsultant.blogspot.com MBAs love their acronyms almost as much as they…

A Conversation with Seth Godin – A Personal Invitation from PromoKitchen

Posted on September 22, 2015 by PromoKitchen Contributing Editor

Hi all! Have you heard about the awesome that is taking place in New York next week? During Advertising Week, the one and only Seth Godin will be engaging in an hour long conversation with our industry’s own Paul Bellantone. To give you an idea of the magnitude of this venture, Advertising Week is an esteemed event among marketing professionals…

PK Podcast #85 – Bill Korowitz, The Magnet Group

Posted on September 21, 2015 by PromoKitchen Contributing Editor

Join Chefs Mark Graham of CommonSku and Robert Fiveash of Brand Fuel in a conversation with Bill Korowitz, CEO of industry powerhouse supplier, The Magnet Group. Bill joined the Magnet Group in 1996 and has led to company to a point where they now produce more than 300 million magnets annually. In addition, Bill was recently named the 2015 Person…

Salt & Pepper #8 – Suppliers Selling Direct

Posted on September 16, 2015 by PromoKitchen Contributing Editor

9 simple letters . . . We need you.

Posted on September 15, 2015 by PromoKitchen Contributing Editor

9 simple letters. We need you. PromoKitchen operates as a 100% volunteer driven nonprofit organization. We channel our energy into open dialogue, education and mentorship in the $20 billion promotional products industry. We rely on volunteer effort; a group of people dedicated to educating and supporting our community. And those volunteers who shine, often find themselves in leadership roles, as…

You are worth more than a secret – or are you?

Posted on August 25, 2015 by PromoKitchen Contributing Editor

You are worth more than a secret – or are you? We are about to dive into a potentially divisive topic which may draw out angry reactions from some longstanding people in the industry. The topic: industry secrets. Discussing our industry secrets encompasses more than divulging price codes or supplier names. It’s about individuals and organizations talking openly about how…